About Us

High-End Property Transformations
in London and the Surrounding Areas

Established in 2015

SM London Construction are North London’s leading specialists in luxury home renovations, conversions, and extensions. We offer a comprehensive start-to-finish service, and have the passion and expertise to bring the grandest vision of your home to life - whatever that may be.

Below, we've explored the core values behind our approach, our accreditations, and the team you'll be partnering with. If you have any questions, don’t hesitate to book a consultation with us today.

Our Core Values

Our mission is to combine sleek, stunning results with an unparalleled level of service. Our core values are at the heart of making that happen.


Trust is paramount when someone is working on your home, which is why we go the extra mile to offer a service you can rely on. We make it a point to align with your schedule and stick to the agreed-upon budget. Count on us to be there when we say we will - no missed appointments, no poor communication, and no letdowns.


We’re committed to open, honest communication throughout our partnership. You'll have a dedicated point of contact who will get to know you and your home inside and out, eliminating the risk of miscommunications while guaranteeing you get the solutions you need. We’ll provide regular project updates so you always know where things stand, and are only ever a phone call away if you ever have any questions or concerns. You can trust us to keep you well-informed each step of the way.


We're immensely proud of the results we achieve. By working closely with you and a team of renowned architects, we’re able to bring sophisticated, stunning designs to life. Each comes with a 10-year insurance-backed structural warranty for total peace of mind. Feel free to explore our gallery to see examples of our workmanship. We're also happy to arrange visits to our previous projects so you can experience our work in person. We welcome the opportunity to show you what sets us apart.


We know construction projects can be disruptive, so we aim to minimise inconvenience wherever possible. You'll receive your quote within one week, usually just 3-4 days after our initial meeting, so you won’t have to wait long to move to the next step. During the project itself, we'll schedule work at convenient times and proactively communicate any potential disruptions. Our goal is to deliver the most stress-free experience while renovating your space.


No need to stress if you're not yet sure about the exact design you want to build. Our years of construction expertise allow us to provide trusted guidance on the best upgrades for your home, beyond just doing the physical work. We're happy to work with you through the process to find the remodel that fits your vision and needs perfectly.

The Journey of working with us.

Our goal is to make working with us as easy and straightforward as possible. Here's what you can expect:
  • We'll meet with you off and on-site to discuss your vision and goals. This will help us fully understand what you're looking to achieve.
  • Based on our consultations, we'll put together a detailed project plan outlining timelines, deliverables, and costs. Our team will then carry out the project according to the agreed upon plan, keeping you updated along the way.
  • Even after project completion, we're here for any additional changes or support you may need. We want you to think of us as your long-term partner.

Click below for a detailed step-by-step overview of what your journey with us will involve.

Meet the Team

Paul Massy

Dave Pierce

John Bishop

Frank Bruno

Book Your In-Home Design Consultation

If you’re ready to elevate your home to a new level of sophistication, talk to the design experts at SM London Construction today.
During your complimentary in-home consultation, we'll get to know your property and the vision you have for it. We’ll make sure we have a strong understanding of what you’re hoping to achieve, so we can begin the planning stage and start making your dream home a reality.
Book your no-obligation design consultation online, call 07961 817 505 or 0208 226 5511, and let’s get started.

Our Accreditations

Thanks to these industry connections, we're able to offer you steep trade discounts on materials. This reduces the amount you’ll need to spend on realising your dream home.
Reimagine your home with SM London Construction, London’s foremost specialists in luxury extensions, renovations, and conversions. Fusing a holistic approach with a meticulous eye for detail, we bring your vision to life in breathtaking fashion.
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